Creation Engine (Generate)
Click GENERATE in the top bar to open the Creation Engine. This is the dedicated generate page — separate from Director Board (PLAN), where Snap can also create media without visiting this page.
PLAN vs GENERATE
| Director Board (PLAN) | Creation Engine (GENERATE) | |
|---|---|---|
| Open from | PLAN step | GENERATE step |
| Best for | Script, chapters, Snap chat, inline generate | Canvas, modes, shot handoff toolbar |
| Snap generate | Yes — chat & script rows | Snap drawer still available |
| Required? | No — many users generate only on Director Board | Optional when you want the full page |
Opening the Creation Engine
- GENERATE in the top bar, or
- Open in Creation Engine on a shot in the chapter board (loads chapter + shot context), or
- Classic app links to
creation-engine
Always work inside a project for attach and defaults.
What you can create
- Shot / chapter video
- Images
- Character and environment references
- Audio and other modes (plan-dependent)
Shot handoff
From the chapter board:
- Chapter and shot context travel with you
- Prompts may load from the shot or script
- Cast/set names can auto-attach references
- Attach media to the shot when done
When to use Creation Engine vs Snap only
Stay on Director Board when Snap chat or inline Generate on cast/set rows is enough.
Open Creation Engine when you want:
- The large multi-result canvas
- Repeated tries on one shot with full controls
- Prompt Studio, Continue Segment, cinematic language, and Director Controls in one layout
Both paths use the same backend orders and project library.
After generation
Attach to shots for production progress, then COMBINE in Production Studio and EXPORT.
See How Generation Works, What is Snap, and the Creation Engine docs (Prompt Studio, Continue Segment, reference decks, and more).